{"id":446,"date":"2025-05-13T10:00:00","date_gmt":"2025-05-13T08:00:00","guid":{"rendered":"https:\/\/virtualoffice-germany.de\/?p=446"},"modified":"2025-06-25T13:43:42","modified_gmt":"2025-06-25T11:43:42","slug":"werbung-mit-selbstverstaendlichkeiten-was-ist-erlaubt-und-wo-lauern-teure-abmahnungen","status":"publish","type":"post","link":"https:\/\/virtualoffice-germany.de\/cs\/werbung-mit-selbstverstaendlichkeiten-was-ist-erlaubt-und-wo-lauern-teure-abmahnungen\/","title":{"rendered":"Reklama se samoz\u0159ejm\u00fdmi fakty: Co je povoleno a kde \u010d\u00edhaj\u00ed drah\u00e1 varov\u00e1n\u00ed?"},"content":{"rendered":"<p>Ve sv\u011bt\u011b marketingu se ka\u017ed\u00e1 v\u00fdhoda po\u010d\u00edt\u00e1, pokud chcete vyniknout nad konkurenc\u00ed. Ale pozor: ne ka\u017ed\u00e1 vlastnost, kterou v\u00e1\u0161 v\u00fdrobek nebo slu\u017eba m\u00e1, m\u016f\u017ee b\u00fdt inzerov\u00e1na jako zvl\u00e1\u0161tn\u00ed prodejn\u00ed bod. Reklama se samoz\u0159ejm\u00fdmi vlastnostmi je nejen stylistick\u00fdm faux pas, ale m\u016f\u017ee tak\u00e9 rychle v\u00e9st k n\u00e1kladn\u00fdm pr\u00e1vn\u00edm d\u016fsledk\u016fm v podob\u011b varovn\u00fdch dopis\u016f. Tento \u010dl\u00e1nek v\u00e1m uk\u00e1\u017ee, kde je neviditeln\u00e1 hranice, kter\u00e9 fr\u00e1ze jsou tabu a jak m\u016f\u017eete sv\u00e9 slu\u017eby p\u0159esto prezentovat pr\u00e1vn\u011b vyhovuj\u00edc\u00edm a p\u0159esv\u011bd\u010div\u00fdm zp\u016fsobem.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tich\u00e1 pravidla hry: Co v reklam\u011b skute\u010dn\u011b znamenaj\u00ed \"samoz\u0159ejm\u00e9 pravdy\"?<\/strong><\/li>\n\n\n\n<li><strong>\u010cerven\u00e1 z\u00f3na: typick\u00e9 p\u0159\u00edklady a zak\u00e1zan\u00e9 fr\u00e1ze<\/strong><\/li>\n\n\n\n<li><strong>Zam\u011b\u0159te se na drobn\u00e9 p\u00edsmo: povinn\u00e9 informace v popisu produktu<\/strong><\/li>\n\n\n\n<li><strong>Od povinn\u00e9ho programu k voln\u00e9mu stylu: Jak inzerovat chyt\u0159e a v souladu s p\u0159edpisy<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\ud83d\udd52 Doba \u010dten\u00ed: cca 8 minut<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tich\u00e1 pravidla hry: Co v reklam\u011b skute\u010dn\u011b znamenaj\u00ed \"samoz\u0159ejm\u00e9 pravdy\"?<\/h3>\n\n\n\n<p>Na prvn\u00ed pohled to zn\u00ed paradoxn\u011b: nab\u00edz\u00edte slu\u017ebu, kter\u00e1 je naprosto spolehliv\u00e1, ale nesm\u00edte ji v\u00fdslovn\u011b inzerovat. Tato z\u00e1sada chr\u00e1n\u00ed spravedlivou hospod\u00e1\u0159skou sout\u011b\u017e a spot\u0159ebitele. M\u00e1 zabr\u00e1nit tomu, aby spole\u010dnosti prod\u00e1valy z\u00e1konem stanoven\u00e9 minim\u00e1ln\u00ed standardy jako svou vlastn\u00ed speci\u00e1ln\u00ed slu\u017ebu a z\u00edskaly tak nekalou v\u00fdhodu.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">V\u00edce ne\u017e jen \"z\u0159ejm\u00e9\": jasn\u00e1 definice<\/h4>\n\n\n\n<p>\"Reklama se samoz\u0159ejm\u00fdmi vlastnostmi\" se t\u00fdk\u00e1 reklamn\u00edch prohl\u00e1\u0161en\u00ed, kter\u00e1 zd\u016fraz\u0148uj\u00ed vlastnosti v\u00fdrobku nebo slu\u017eby, kter\u00e9 je poskytovatel ze z\u00e1kona povinen poskytovat tak jako tak. Jin\u00fdmi slovy, vytv\u00e1\u0159\u00ed se dojem, \u017ee z\u00e1kazn\u00edk dost\u00e1v\u00e1 zvl\u00e1\u0161tn\u00ed bonus, a\u010dkoli dost\u00e1v\u00e1 pouze b\u011b\u017en\u00fd standard.<\/p>\n\n\n\n<p><strong>Charakteristick\u00fdmi znaky takov\u00e9 nepovolen\u00e9 reklamy jsou:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Pr\u00e1vn\u00ed povinnost:<\/strong> Inzerovan\u00e1 funkce je vy\u017eadov\u00e1na z\u00e1konem (nap\u0159. z\u00e1ru\u010dn\u00ed pr\u00e1va).<\/li>\n\n\n\n<li><strong>Zav\u00e1d\u011bj\u00edc\u00ed charakter:<\/strong> Reklama nazna\u010duje zvl\u00e1\u0161tn\u00ed v\u00fdhodu oproti konkurenci.<\/li>\n\n\n\n<li><strong>Nedostatek p\u0159idan\u00e9 hodnoty:<\/strong> Tato funkce nen\u00ed jedine\u010dn\u00fdm prodejn\u00edm argumentem, ale standardem v oboru.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Z\u00e1kon se d\u00edv\u00e1: \u00a7 5 UWG jako pr\u00e1vn\u00ed kompas<\/h4>\n\n\n\n<p>Z\u00e1kaz reklamy se samoz\u0159ejm\u00fdmi tvrzen\u00edmi nen\u00ed pouhou formalitou, ale je zakotven v z\u00e1kon\u011b o nekal\u00e9 sout\u011b\u017ei (UWG). Konkr\u00e9tn\u011b spad\u00e1 pod trestn\u00fd \u010din klamav\u00fdch obchodn\u00edch praktik podle \u00a7 5 UWG. C\u00edlem z\u00e1kona je zajistit, aby spot\u0159ebitel\u00e9 mohli u\u010dinit informovan\u00e9 a objektivn\u00ed rozhodnut\u00ed o koupi. Ka\u017ed\u00fd, kdo inzeruje se z\u00e1konnou povinnost\u00ed, klame spot\u0159ebitele o skute\u010dn\u00fdch v\u00fdhod\u00e1ch sv\u00e9 nab\u00eddky a stav\u00ed hospod\u00e1\u0159skou sout\u011b\u017e do nekal\u00fdch podm\u00ednek.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u010cerven\u00e1 z\u00f3na: typick\u00e9 p\u0159\u00edklady a zak\u00e1zan\u00e9 fr\u00e1ze<\/h3>\n\n\n\n<p>Teorie je jedna v\u011bc, praxe druh\u00e1. Mnoho podnikatel\u016f se nev\u011bdomky chyt\u00e1 do t\u00e9to reklamn\u00ed pasti, proto\u017ee p\u0159\u00edslu\u0161n\u00e9 formulace vypadaj\u00ed na prvn\u00ed pohled seri\u00f3zn\u011b a vst\u0159\u00edcn\u011b k z\u00e1kazn\u00edk\u016fm. Zd\u00e1n\u00ed v\u0161ak klame.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\"Bezpe\u010dn\u00e9 nakupov\u00e1n\u00ed\" &amp; spol.: t\u011bmto fr\u00e1z\u00edm byste se m\u011bli vyhnout<\/h4>\n\n\n\n<p>N\u011bkter\u00e9 formulace jsou klasick\u00fdm p\u0159\u00edpadem nedovolen\u00e9 reklamy se samoz\u0159ejm\u00fdmi tvrzen\u00edmi. N\u00e1sleduj\u00edc\u00ed tabulka uv\u00e1d\u00ed n\u011bkter\u00e9 nej\u010dast\u011bj\u0161\u00ed p\u0159\u00edklady a vysv\u011btluje, pro\u010d jsou problematick\u00e9.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Zak\u00e1zan\u00e1 reklamn\u00ed v\u011bta<\/th><th>Pro\u010d je to samoz\u0159ejmost?<\/th><\/tr><tr><td>\"Z\u00e1ruka 2 roky\"<\/td><td>Z\u00e1konn\u00e1 z\u00e1ru\u010dn\u00ed lh\u016fta na nov\u00e9 zbo\u017e\u00ed v N\u011bmecku \u010din\u00ed dva roky.<\/td><\/tr><tr><td>\"14denn\u00ed pr\u00e1vo na odstoupen\u00ed od smlouvy\"<\/td><td>Jedn\u00e1 se o z\u00e1konnou povinnost u transakc\u00ed prodeje na d\u00e1lku (nap\u0159. n\u00e1kupy online).<\/td><\/tr><tr><td>\"Faktura se zobrazenou DPH\"<\/td><td>Ka\u017ed\u00fd podnikatel v N\u011bmecku je ze z\u00e1kona povinen vystavit \u0159\u00e1dnou fakturu.<\/td><\/tr><tr><td>\"Bezpe\u010dn\u00e9 \u0161ifrov\u00e1n\u00ed SSL\"<\/td><td>Pro internetov\u00e9 obchody a kontaktn\u00ed formul\u00e1\u0159e je zabezpe\u010den\u00fd p\u0159enos dat ji\u017e dlouho technick\u00fdm standardem a je vy\u017eadov\u00e1n z\u00e1konem (GDPR).<\/td><\/tr><tr><td>\"V\u00fdrobky testovan\u00e9 CE\"<\/td><td>U mnoha skupin v\u00fdrobk\u016f je ozna\u010den\u00ed CE povinn\u00fdm po\u017eadavkem pro prodej v EU.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Pro\u010d je to vlastn\u011b zak\u00e1z\u00e1no? Ochrana p\u0159ed podvodem<\/h4>\n\n\n\n<p>Podstata z\u00e1kazu spo\u010d\u00edv\u00e1 v ochran\u011b spot\u0159ebitele p\u0159ed klam\u00e1n\u00edm. P\u0159edstavte si, \u017ee porovn\u00e1v\u00e1te dva internetov\u00e9 obchody. Obchod A viditeln\u011b inzeruje \"14 dn\u00ed pr\u00e1vo na odstoupen\u00ed od smlouvy!\", zat\u00edmco obchod B nikoliv. Jako z\u00e1kazn\u00edk byste se mohli myln\u011b domn\u00edvat, \u017ee tuto slu\u017ebu nab\u00edz\u00ed pouze obchod A a \u017ee je pro v\u00e1s n\u00e1kup v n\u011bm \"bezpe\u010dn\u011bj\u0161\u00ed\". Ve skute\u010dnosti v\u0161ak mus\u00ed toto pr\u00e1vo poskytovat i obchod B. Obchod A z\u00edskal nespravedlivou v\u00fdhodu t\u00edm, \u017ee zd\u016fraznil samoz\u0159ejmost.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Zam\u011b\u0159te se na drobn\u00e9 p\u00edsmo: povinn\u00e9 informace v popisu produktu<\/h3>\n\n\n\n<p>Zat\u00edmco na v\u00fdrazn\u00e9 reklamn\u00ed plochy se vztahuj\u00ed p\u0159\u00edsn\u00e1 pravidla, na podrobn\u00e9 popisy v\u00fdrobk\u016f nebo slu\u017eeb se vztahuje p\u0159edev\u0161\u00edm informa\u010dn\u00ed povinnost. Zde je c\u00edlem poskytnout z\u00e1kazn\u00edkovi \u00fapln\u00e9 a transparentn\u00ed informace. I zde v\u0161ak existuj\u00ed jasn\u00e1 pravidla.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Tyto \u00fadaje jsou povinn\u00e9<\/h4>\n\n\n\n<p>\u00dapln\u00fd popis produktu je z\u00e1kladem d\u016fv\u011bry va\u0161ich z\u00e1kazn\u00edk\u016f a pr\u00e1vn\u00ed pojistkou pro v\u00e1s. Bez ohledu na druh v\u00fdrobku mus\u00ed b\u00fdt jasn\u011b viditeln\u00e9 n\u00e1sleduj\u00edc\u00ed informace:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Kl\u00ed\u010dov\u00e9 vlastnosti:<\/strong> P\u0159esn\u00fd popis zbo\u017e\u00ed nebo slu\u017eeb. Co p\u0159esn\u011b z\u00e1kazn\u00edk obdr\u017e\u00ed?<\/li>\n\n\n\n<li><strong>\u00dapln\u00e1 identita:<\/strong> N\u00e1zev, adresa a pr\u00e1vn\u00ed forma va\u0161\u00ed spole\u010dnosti mus\u00ed b\u00fdt snadno k nalezen\u00ed.<\/li>\n\n\n\n<li><strong>Transparentn\u00ed celkov\u00e1 cena:<\/strong> Cena mus\u00ed zahrnovat v\u0161echny dan\u011b (nap\u0159. DPH) a dal\u0161\u00ed slo\u017eky ceny. Ve\u0161ker\u00e9 n\u00e1klady na dopravu mus\u00ed b\u00fdt jasn\u011b a jednozna\u010dn\u011b uvedeny.<\/li>\n\n\n\n<li><strong>Podm\u00ednky:<\/strong> Informace o p\u0159ij\u00edman\u00fdch platebn\u00edch prost\u0159edc\u00edch, z\u00e1vazn\u00fdch dodac\u00edch lh\u016ft\u00e1ch a dal\u0161\u00edch podm\u00ednk\u00e1ch slu\u017eby.<\/li>\n\n\n\n<li><strong>Pr\u00e1vn\u00ed informace:<\/strong> Srozumiteln\u00e9 informace o z\u00e1konn\u00e9m pr\u00e1vu na odstoupen\u00ed od smlouvy a o existenci z\u00e1konn\u00e9ho pr\u00e1va z odpov\u011bdnosti za vady (z\u00e1ruka).<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Tato informace nesm\u00ed b\u00fdt v \u017e\u00e1dn\u00e9m p\u0159\u00edpad\u011b uvedena v popisu.<\/h4>\n\n\n\n<p>I kdy\u017e m\u00e1 popis produktu sp\u00ed\u0161e informativn\u00ed charakter, nesm\u00ed se st\u00e1t skryt\u00fdm reklamn\u00edm prostorem pro neautorizovan\u00e1 prohl\u00e1\u0161en\u00ed. Tomu se za ka\u017edou cenu vyhn\u011bte:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Navrhovan\u00e9 formulace:<\/strong> I zde je reklamn\u00ed zd\u016fraz\u0148ov\u00e1n\u00ed samoz\u0159ejm\u00fdch skute\u010dnost\u00ed tabu. Napi\u0161te neutr\u00e1ln\u011b \"Existuje 14denn\u00ed pr\u00e1vo na odstoupen\u00ed od smlouvy\" m\u00edsto \"Vyu\u017eijte na\u0161e 14denn\u00ed pr\u00e1vo na odstoupen\u00ed od smlouvy!\".<\/li>\n\n\n\n<li><strong>Zav\u00e1d\u011bj\u00edc\u00ed nebo nejasn\u00e9 informace:<\/strong> Prohl\u00e1\u0161en\u00ed typu \"brzy doru\u010d\u00edme\" jsou nep\u0159\u00edpustn\u00e1. Bu\u010fte p\u0159esn\u00ed, nap\u0159. \"Doba dod\u00e1n\u00ed: 2-3 pracovn\u00ed dny\".<\/li>\n\n\n\n<li><strong>Skryt\u00e9 n\u00e1klady:<\/strong> Mus\u00ed b\u00fdt zve\u0159ejn\u011bny v\u0161echny mysliteln\u00e9 n\u00e1klady. \u010cast\u00fdm d\u016fvodem k varov\u00e1n\u00ed jsou p\u0159ekvapen\u00ed v n\u00e1kupn\u00edm ko\u0161\u00edku.<\/li>\n\n\n\n<li><strong>Zneva\u017euj\u00edc\u00ed srovn\u00e1n\u00ed:<\/strong> P\u0159\u00edm\u00e1 negativn\u00ed srovn\u00e1n\u00ed s konkuren\u010dn\u00edmi v\u00fdrobky nebo cenami nejsou ve v\u011bt\u0161in\u011b p\u0159\u00edpad\u016f povolena.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Od povinn\u00e9ho programu k voln\u00e9mu stylu: Jak inzerovat chyt\u0159e a v souladu s p\u0159edpisy<\/h3>\n\n\n\n<p>Nikdo se nemus\u00ed obej\u00edt bez \u00fa\u010dinn\u00fdch reklamn\u00edch sd\u011blen\u00ed. Kl\u00ed\u010dov\u00e9 je zam\u011b\u0159it se na skute\u010dn\u00e9 jedine\u010dn\u00e9 prodejn\u00ed v\u00fdhody (USP). Polo\u017ete si ot\u00e1zku: Co nab\u00edz\u00edme nad r\u00e1mec z\u00e1konn\u00e9ho standardu?<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Zlat\u00e1 pravidla pro reklamn\u00ed kopie<\/h4>\n\n\n\n<p>N\u00e1sleduj\u00edc\u00ed p\u0159\u00edklady ukazuj\u00ed, jak m\u016f\u017eete zjevn\u00e9 funkce p\u0159em\u011bnit a sd\u011blit jim skute\u010dnou p\u0159idanou hodnotu:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u00edsto \"2let\u00e1 z\u00e1ruka\":<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Lep\u0161\u00ed:<\/strong> \"Va\u0161e investice je v bezpe\u010d\u00ed: na v\u0161echny mechanick\u00e9 d\u00edly poskytujeme exkluzivn\u00ed 3letou z\u00e1ruku - o 1 rok del\u0161\u00ed, ne\u017e vy\u017eaduje z\u00e1kon!\"<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>M\u00edsto \"Zabezpe\u010den\u00e9 \u0161ifrov\u00e1n\u00ed SSL\":<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Lep\u0161\u00ed:<\/strong> \"Va\u0161e data jsou na\u0161\u00edm nejv\u011bt\u0161\u00edm bohatstv\u00edm. Va\u0161e soukrom\u00ed chr\u00e1n\u00edme pomoc\u00ed v\u00edce\u00farov\u0148ov\u00fdch bezpe\u010dnostn\u00edch koncept\u016f a um\u00edst\u011bn\u00ed server\u016f s certifikac\u00ed T\u00dcV v\u00fdhradn\u011b v N\u011bmecku.\"<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>M\u00edsto \"14denn\u00ed pr\u00e1vo na odstoupen\u00ed od smlouvy\":<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Lep\u0161\u00ed:<\/strong> \"Vyzkou\u0161ejte si ji v klidu a bez rizika: nab\u00edz\u00edme v\u00e1m dobrovoln\u00e9 30denn\u00ed pr\u00e1vo na vr\u00e1cen\u00ed - bez jak\u00fdchkoli \"kdyby\" a \"ale\".\"<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>M\u00edsto \"kvalitn\u00edho v\u00fdrobku\":<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Lep\u0161\u00ed:<\/strong> \"Ru\u010dn\u00ed v\u00fdroba v na\u0161\u00ed manufaktu\u0159e: ka\u017ed\u00fd kus je kontrolov\u00e1n zku\u0161en\u00fdmi mistry a dod\u00e1v\u00e1n s individu\u00e1ln\u00edm certifik\u00e1tem kvality.\"<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Z\u00e1v\u011br: P\u0159esv\u011bd\u010dte srozumitelnost\u00ed a skute\u010dn\u00fdmi v\u00fdhodami<\/h3>\n\n\n\n<p>Reklama se samoz\u0159ejm\u00fdmi fakty je pr\u00e1vn\u011b \u0161edou z\u00f3nou, kter\u00e1 m\u016f\u017ee rychle v\u00e9st k n\u00e1kladn\u00fdm varov\u00e1n\u00edm. Ti, kte\u0159\u00ed inzeruj\u00ed transparentn\u011b, poctiv\u011b a se skute\u010dnou p\u0159idanou hodnotou, si nejen z\u00edskaj\u00ed d\u016fv\u011bru z\u00e1kazn\u00edk\u016f, ale jsou na bezpe\u010dn\u00e9 stran\u011b i z pr\u00e1vn\u00edho hlediska.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Va\u0161e virtu\u00e1ln\u00ed kancel\u00e1\u0159 v D\u00fcsseldorfu: v\u00edce ne\u017e jen adresa<\/h3>\n\n\n\n<p>Presti\u017en\u00ed obchodn\u00ed adresa je pr\u00e1vn\u00edm z\u00e1kladem ka\u017ed\u00e9 spole\u010dnosti. Skute\u010dn\u00fd obchodn\u00ed \u00fasp\u011bch v\u0161ak p\u0159in\u00e1\u0161ej\u00ed slu\u017eby, kter\u00e9 jdou nad jeho r\u00e1mec. S virtu\u00e1ln\u00ed kancel\u00e1\u0159\u00ed nez\u00edsk\u00e1te jen adresu, ale profesion\u00e1ln\u00ed z\u00e1klad pro va\u0161e podnik\u00e1n\u00ed.<\/p>\n\n\n\n<p>Nab\u00edz\u00edme v\u00e1m skute\u010dn\u00e9 v\u00fdhody, kter\u00e9 maj\u00ed v\u00fdznam:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>D\u016fv\u011bryhodn\u00e1 n\u011bmeck\u00e1 obchodn\u00ed adresa v D\u00fcsseldorfu<\/li>\n\n\n\n<li>St\u00e1l\u00e1 dostupnost pro va\u0161e z\u00e1kazn\u00edky a partnery prost\u0159ednictv\u00edm n\u011bmeck\u00e9ho telefonn\u00edho \u010d\u00edsla<\/li>\n\n\n\n<li>Spolehliv\u00fd p\u0159\u00edjem po\u0161ty, dopis\u016f a bal\u00edk\u016f<\/li>\n\n\n\n<li>Lep\u0161\u00ed m\u00edstn\u00ed viditelnost d\u00edky region\u00e1ln\u00edmu z\u00e1znamu v Map\u00e1ch Google<\/li>\n\n\n\n<li>Jednoduch\u00fd doklad pro otev\u0159en\u00ed n\u011bmeck\u00e9ho bankovn\u00edho \u00fa\u010dtu<\/li>\n\n\n\n<li>P\u0159\u00edle\u017eitost uk\u00e1zat mezin\u00e1rodn\u00ed velikost a p\u0159\u00edtomnost<\/li>\n\n\n\n<li>Spravedliv\u00fd a transparentn\u00ed cenov\u00fd model ji\u017e od 50 eur m\u011bs\u00ed\u010dn\u011b<\/li>\n<\/ul>\n\n\n\n<p>Vyberte si ten spr\u00e1vn\u00fd bal\u00ed\u010dek pro svou firmu a zajist\u011bte si obchodn\u00ed adresu, kter\u00e1 um\u00ed v\u00edc ne\u017e jen p\u0159ij\u00edmat po\u0161tu.<\/p>\n\n\n\n<div class=\"wp-block-contact-form-7-contact-form-selector\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f404-o1\" lang=\"de-DE\" dir=\"ltr\" data-wpcf7-id=\"404\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/cs\/wp-json\/wp\/v2\/posts\/446#wpcf7-f404-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Kontaktn\u00ed formul\u00e1\u0159\" novalidate=\"novalidate\" data-status=\"init\" data-trp-original-action=\"\/cs\/wp-json\/wp\/v2\/posts\/446#wpcf7-f404-o1\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"404\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"de_DE\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f404-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div style=\"display:flex; flex-direction:column; gap:12px;\">\n\t<p><a id=\"kontaktformular\"><\/a>\n\t<\/p>\n\n <!-- Kopfzeile wie Tabellen-Header (optional) -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px; font-weight:700;\">\n\t\t<div style=\"flex:0 0 220px; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Po\u017eadavek\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p>Va\u0161e \u00fadaje\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Paketauswahl -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>V\u00fdb\u011br bal\u00ed\u010dku\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Paket\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"Paket\"><option value=\"Virtual Office Standard - 50 Euro\">Virtu\u00e1ln\u00ed kancel\u00e1\u0159 Standard - 50 Euro<\/option><option value=\"Virtual Office Plus - 100 Euro\">Virtu\u00e1ln\u00ed kancel\u00e1\u0159 Plus - 100 Euro<\/option><option value=\"Virtual Office Platin - 250 Euro\">Virtu\u00e1ln\u00ed kancel\u00e1\u0159 Platinum - 250 Euro<\/option><\/select><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Name Mutterunternehmen -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>N\u00e1zev mate\u0159sk\u00e9 spole\u010dnosti \/ \u017eadatele\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Name-Unternehmen\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Name-Unternehmen\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Gesch\u00e4ftsf\u00fchrer -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>V\u00fdkonn\u00fd \u0159editel\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Name-Geschaeftsfuehrer\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Name-Geschaeftsfuehrer\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Stra\u00dfe -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Ulice a ne.\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Strasse\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Strasse\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Land \/ PLZ \/ Stadt -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Zem\u011b \/ Po\u0161tovn\u00ed sm\u011brovac\u00ed \u010d\u00edslo \/ M\u011bsto\n\t\t\t<\/p>\n\t\t\t<p><span style=\"font-weight:400;\">Po\u0161tovn\u00ed sm\u011brovac\u00ed \u010d\u00edslo v \u0159\u00e1dku 2, m\u011bsto v \u0159\u00e1dku 3<\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px; display:flex; flex-direction:column; gap:8px;\">\n\t\t\t<div style=\"display:flex; gap:8px; flex-wrap:wrap; align-items:flex-start;\">\n\t\t\t\t<p><span style=\"flex:0 0 90px; min-width:90px;\"><span class=\"wpcf7-form-control-wrap\" data-name=\"Land\"><select class=\"wpcf7-form-control wpcf7-select\" aria-invalid=\"false\" name=\"Land\"><option value=\"DE\">CS<\/option><option value=\"AT\">AT<\/option><option value=\"CH\">CH<\/option><option value=\"CZ\">CZ<\/option><option value=\"PL\">PL<\/option><option value=\"NL\">NL<\/option><option value=\"HU\">HU<\/option><option value=\"sonstiges\">dal\u0161\u00ed<\/option><\/select><\/span><\/span><br \/>\n<span style=\"flex:1 1 160px; min-width:160px;\"><span class=\"wpcf7-form-control-wrap\" data-name=\"PLZ\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"PLZ\" \/><\/span><\/span>\n\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t\t<div>\n\t\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Stadt\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Stadt\" \/><\/span>\n\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Handelsregister -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Obchodn\u00ed rejst\u0159\u00edk \u010d.\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Handelsregisternummer\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Handelsregisternummer\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- VAT -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>DPH pro EU\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"EU-VAT\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"EU-VAT\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Steuernummer -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Da\u0148ov\u00e9 \u010d\u00edslo\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Steuernummer\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Steuernummer\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Homepage -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow referencing word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Domovsk\u00e1 str\u00e1nka www.\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Homepage\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Homepage\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Firmierung (Briefkasten) -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>N\u00e1zev spole\u010dnosti (po\u0161tovn\u00ed schr\u00e1nka)\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Name-Briefkasten\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Name-Briefkasten\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Ansprechpartner -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Jm\u00e9no P\u0159\u00edjmen\u00ed kontaktn\u00ed osoby\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Name-Ansprechpartner\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Name-Ansprechpartner\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Email -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>e-mail\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"Email\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Telefon -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Telefon\n\t\t\t<\/p>\n\t\t\t<p><span style=\"font-weight:400;\">(zadejte pros\u00edm sv\u00e9 mobiln\u00ed \u010d\u00edslo pro kontakt p\u0159es Whatsapp)<\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Telefon\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"tel\" name=\"Telefon\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Email f\u00fcr Weiterleitung -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>E-mail pro p\u0159ed\u00e1n\u00ed telefonick\u00e9 zpr\u00e1vy\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Email-Telefonnachricht\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"Email-Telefonnachricht\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Nachricht -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px; font-weight:600; line-height:1.3; word-break:normal; overflow-wrap:normal; white-space:normal;\">\n\t\t\t<p>Va\u0161e zpr\u00e1va\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"Nachricht\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"Nachricht\"><\/textarea><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n <!-- Submit -->\n\t<div style=\"display:flex; flex-wrap:wrap; gap:10px; align-items:flex-start; border:1px solid #ddd; padding:10px;\">\n\t\t<div style=\"flex:0 0 220px;\">\n\t\t<\/div>\n\t\t<div style=\"flex:1 1 260px; min-width:260px;\">\n\t\t\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Odeslat\" \/>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div style=\"font-size:12px; line-height:1.4; color:#666;\">\n\t\t<p>Tento formul\u00e1\u0159 pou\u017e\u00edv\u00e1 Akismet k omezen\u00ed spamu.<br \/>\n<a target=\"_blank\" rel=\"nofollow noopener\" href=\"https:\/\/akismet.com\/privacy\/\">Zjist\u011bte, jak jsou va\u0161e \u00fadaje zpracov\u00e1v\u00e1ny.<\/a>\n\t\t<\/p>\n\t<\/div>\n<\/div><p style=\"display: none !important;\" class=\"akismet-fields-container\" data-prefix=\"_wpcf7_ak_\"><label>\u0394<textarea name=\"_wpcf7_ak_hp_textarea\" cols=\"45\" rows=\"8\" maxlength=\"100\"><\/textarea><\/label><input type=\"hidden\" id=\"ak_js_1\" name=\"_wpcf7_ak_js\" value=\"118\"\/><script>\ndocument.getElementById( \"ak_js_1\" ).setAttribute( \"value\", ( new Date() ).getTime() );\n<\/script>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"cs\"\/><\/form>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Zjist\u011bte, pro\u010d je reklama se samoz\u0159ejm\u00fdmi tvrzen\u00edmi, jako je \"dvoulet\u00e1 z\u00e1ruka\", pr\u00e1vn\u011b nep\u0159\u00edpustn\u00e1. \u010cl\u00e1nek vysv\u011btluje z\u00e1klady podle \u00a7 5 UWG, ukazuje typick\u00e9 chyby a rozd\u00edl oproti popis\u016fm v\u00fdrobk\u016f. Jak inzerovat z\u00e1konu odpov\u00eddaj\u00edc\u00edm zp\u016fsobem a zd\u016fraz\u0148ovat skute\u010dn\u00e9 v\u00fdhody.<\/p>","protected":false},"author":1,"featured_media":450,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[224,223,229,220,227,222,221,226,228,225],"class_list":["post-446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag--5-uwg","tag-abmahnung-werbung","tag-gesetzliche-gewaehrleistung","tag-irrefuehrende-werbung","tag-produktbeschreibung-pflichtangaben","tag-rechtssicher-werben","tag-unlauterer-wettbewerb","tag-werberecht","tag-werbetexte-tipps","tag-werbung-mit-selbstverstaendlichkeiten"],"_links":{"self":[{"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/posts\/446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/comments?post=446"}],"version-history":[{"count":3,"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/posts\/446\/revisions"}],"predecessor-version":[{"id":449,"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/posts\/446\/revisions\/449"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/media\/450"}],"wp:attachment":[{"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/media?parent=446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/categories?post=446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/virtualoffice-germany.de\/cs\/wp-json\/wp\/v2\/tags?post=446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}